Foreign trademark registration

How Can I Register a US Trademark Based on a Foreign Registration?

  Section 44(e) of the US Trademark Act (Lanham Act) allows for the registration of a trademark in ...
common law trademark rights

What Are Common Law Trademark Rights?

The continuing importance of so-called “common law” trademark rights is a source of confusion for those wishing to ...
John Hilla in Detroit Free Press

Attorney John Hilla Quoted in the Detroit Free Press

Attorney John Hilla was quoted in The Detroit Free Press on August 19, 2021 regarding the General Motors-Ford ...
geographic terms in trademark

Why You Shouldn’t Use a Geographic Term In Your Trademark

You should not use a geographic term in your trademark. Why? A trademark must uniquely identify the source ...
super hero trademark name

Can Rat-Man Register His Name as a Trademark?

Can a superhero register his or her name as a trademark? How do the trademark eligibility requirements jibe ...
trademark name or logo first

Should I Register a Trademark for a Name or Logo First?

Whether or not to register a trademark for a business or product name or for a logo first ...
restaurant food truck trademark registration

Can I Register a Trademark for My Restaurant or Food Truck?

  You can and should register a Federal trademark for your restaurant or food truck—so long as it ...
trademark refusal options

Your Options after Trademark Registration Refusal

  So you’ve received a Final Office Action. Your trademark registration application is refused. What now? What are ...
trademark publication period

What Is the Trademark Registration Publication Phase?

The publication phase is the second step in the Federal trademark registration process. When applying to register a ...
how long does trademark last

How Long Does a Federal Trademark Last?

Federal trademark registration, unlike copyright or patent protection, does not protect your right to a business name for ...
acquired distinctiveness

When Has a Trademark Acquired Distinctiveness?

Acquired distinctiveness is a basis upon which a trademark that otherwise could not be registered otherwise may be ...
trademark assignment

How Do I Assign a Trademark?

An owner may assign a trademark to another party without issue—so long as it is handled properly. Trademark ...
7 craft brewery trademark regisrations

7 Noteworthy Craft Brew Trademark Registrations

Successful Craft Beer Trademark Registration: An Introduction What makes a good craft beer trademark? Whether a brewery name, ...
business trademark registration

Do I Need to Register a Trademark to Engage in Business?

Federal Trademark Registration: Non-Mandatory But Essential One of the first questions a new business owner asks a Trademark ...
logo trademark registration

How Do I Register My Logo as a Federal Trademark?

Logo Trademark Registration Table of Contents: Registering Your Logo as a Federal Trademark: Protect Your Brand What Is ...
trademark letter of protest

What Is a Trademark Letter of Protest?

Infringing Trademark Registration Applications: Methinks Thou Doth Protest!  Generally, when a trademark registration application is filed, there are 2 sources ...
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